SEO & Organic Growth
Technical SEO, structured data, and content architecture that gets you found, cited, and ranked — engineered the same way we build software, not bolted on after.
Most SEO work is a spreadsheet of recommendations nobody on the client side has the engineering time to implement. We're a software studio first, so when an audit turns up a broken sitemap, invalid schema, or a soft-404, we can fix it directly in the codebase — not just hand it back as a to-do list.
Technical SEO here covers what it actually needs to: crawlability and indexability, valid structured data tied to one consistent entity across every page, Core Web Vitals fixed at the code and infrastructure level, and migration and redirect mapping when URLs change. It also covers AI search readiness — server-rendering content so crawlers that don't fully execute JavaScript, like GPTBot, ClaudeBot, and PerplexityBot, can actually read it, not just the search engines with mature rendering pipelines.
We run the same discipline on SEO work that we run on everything else we ship: every finding gets checked against the live site before we call it real, and every fix gets checked again after it deploys.
Our process
Full-Site Audit
Technical crawlability, schema validity, Core Web Vitals, and content depth checked against your site's real, indexed pages — not a generic top-10 sample.
Prioritized Fix List
Every finding ranked by actual impact — indexing blockers first, then structured data, then content and authority gaps.
Implementation
Redirects, schema, sitemaps, and performance fixes go into the codebase directly when we're also the engineering team, verified live after deploy.
Monitoring & Iteration
Search Console tracking, ranking checks, and a recurring pass as content and competitors change.
What we offer
Technical SEO Audits
Full crawlability, indexability, sitemap, canonical, and security-header audits with a prioritized fix list, not just a score
Schema & Structured Data
Valid, complete JSON-LD across every page type, tied to one consolidated entity instead of drifting copies
Content & Keyword Architecture
Topic clusters, internal linking, and content depth built around real search intent
Core Web Vitals & Performance
LCP, INP, and CLS fixes at the code and infrastructure level, not just a plugin
AI Search & GEO Readiness
Structuring content so AI crawlers that don't fully render JavaScript can actually read and cite it
Technologies we use
Frequently asked questions
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SEO & Organic Growth
SEO and organic growth is the work of making a website easy for search engines and AI search tools to crawl, understand, and cite, so the right people find it when they search. At Prixelo it is handled as engineering work, not a list of recommendations handed back to you. It suits businesses whose existing site underperforms in search, teams planning a redesign or URL migration, and companies that want their pages readable by AI crawlers such as GPTBot, ClaudeBot, and PerplexityBot. Deliverables include a technical audit of crawlability, indexability, sitemaps, and canonicals; valid JSON-LD structured data tied to one consistent entity; Core Web Vitals fixes in code and infrastructure; content and keyword architecture built around real search intent; and redirect mapping when URLs change. A technical audit with a prioritized fix list starts at $2,500, implementing the fixes is typically $5,000-$15,000 depending on scope, and ongoing SEO runs as a retainer from $2,000 per month.
Questions buyers ask
What does an SEO service include?
An SEO service covers the technical, structural, and content work that decides whether search engines can find, understand, and rank your pages. Here that means a crawlability and indexability audit, schema and structured data, Core Web Vitals performance work, content and keyword architecture with internal linking, AI search readiness, and redirect mapping during migrations. Findings come as a prioritized fix list, and we can implement the fixes directly in your codebase.
How much does SEO cost?
Cost depends on whether you need a diagnosis, implementation, or ongoing work. A technical SEO audit with a prioritized fix list starts at $2,500. Implementing those fixes is scoped separately and typically falls between $5,000 and $15,000, depending on how much needs to change. Ongoing SEO, including technical monitoring, content, and internal linking, runs as a retainer starting at $2,000 per month.
What is technical SEO and why does it matter?
Technical SEO is the part of SEO that makes sure search engines can crawl, render, and index a site correctly. It covers sitemaps, canonical tags, redirects, status codes, structured data, and page performance. It matters because content cannot rank if it is blocked, duplicated, slow, or invisible to crawlers. Fixing indexing blockers usually comes first, before structured data, content, or authority work.
How long does SEO take to show results?
There is no fixed timeline, because results depend on how quickly search engines recrawl your pages and on how competitive your topics are. Fixes to indexing blockers can take effect once the affected pages are recrawled, while content and authority work tends to build more gradually. We track progress in Google Search Console and re-check every fix on the live site after it deploys, rather than promising specific rankings.
What is GEO, or generative engine optimization?
GEO is the practice of structuring content so AI search tools, such as Google AI Overviews, ChatGPT search, and Perplexity, can read and cite it. In practice, the main lever is making sure pages are server-rendered, because some AI crawlers do not fully execute JavaScript. Clear, answer-first writing and valid structured data also help. It builds on solid technical SEO rather than replacing it.
How do you protect search rankings during a website migration?
Rankings are protected by mapping every old URL to its closest new equivalent before launch and setting up permanent redirects for each one. We also carry over or correct canonical tags, structured data, and sitemaps, then check the live site after deployment for broken redirects, soft-404s, and pages dropping out of the index. Monitoring in Search Console continues after launch to catch problems early.