UI/UX & Product Design
User-centered design that pairs beauty with function to create products people remember and love to use.
Most product problems aren't rendering bugs — they're decisions nobody validated before code got written. Prixelo's design work starts with how people actually use software: mapping user flows, testing assumptions with real users, and only then drawing screens. That covers product and UX design for apps, web apps, and SaaS platforms, plus the brand and visual identity work — logo, type, color, and visual systems — that gives a product a voice distinct from its category's default look.
For teams past the logo-and-wireframe stage, the harder problem is consistency at scale. That's what design systems solve: components built once in Figma and documented in Storybook, shared as a single source of truth instead of being rebuilt inconsistently across a codebase. Before anything reaches engineering, high-fidelity prototypes in Figma, Framer, and Spline let stakeholders click through real interactions instead of static comps, with motion design shaping exactly how a transition should feel, not just how it should look.
This work suits founders shipping a first product, product teams retiring design debt, and engineering leads tired of translating static mockups into working interfaces. Prixelo runs usability testing with tools like Maze before a line of code is written, so decisions get validated with real users, not internal opinion. Engagements scale with need: a focused UX pass tightens a specific flow, while a full product design engagement builds out branding, prototypes, and a documented design system engineering can build against directly.
Our process
Research & UX Flows
We research real usage patterns and map user flows for your app, web app, or SaaS before any screen gets drawn, grounding every decision in how people actually work.
Visual Identity & Interface
In Figma, we design the visual system — logo, type, color — alongside the actual product interface, so brand and product read as one thing, not two.
Prototype & Systemize
High-fidelity prototypes in Figma, Framer, and Spline ship alongside a documented Storybook design system engineering can build against directly.
Validate & Handoff
We run usability tests in Maze with real users before a line of code is written, then hand engineering a validated design system ready to build.
What we offer
Product & UX Design
Research-driven flows and interfaces for apps, web apps, and SaaS
Brand & Visual Identity
Logos, type, color, and visual systems for brands that refuse to blend in
Design Systems
Reusable, documented component libraries that keep product and engineering in sync
Prototyping & Motion
High-fidelity interactive prototypes and motion design in Figma, Framer, and Spline
Usability Testing
Validate designs with real users before a line of code is written
Technologies we use
Frequently asked questions
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UI/UX & Product Design
UI/UX and product design is the work of deciding how a digital product should behave and look before it is built: researching how people use it, mapping user flows, designing the interface, and testing those decisions with real users. At Prixelo, it is aimed at founders shipping a first product, product teams paying down design debt, and engineering leads who want more than static mockups to build from. The work covers product and UX design for apps, web apps, and SaaS platforms, brand and visual identity, interactive prototyping and motion, documented design systems, and usability testing. Deliverables are high-fidelity Figma files, clickable prototypes built in Figma, Framer, or Spline, a design system documented in Storybook, and production-ready asset exports. Design comes before development, so problems surface while they are still cheap to change. Focused UX projects start from $4,000, and full product design with a design system starts from $15,000.
Questions buyers ask
What does UI/UX design include?
UI/UX design includes user research, user flow mapping, wireframing, visual and brand design, interactive prototyping, a design system, and usability testing. In practice, that means learning how people use the product, deciding the path through each task, drawing the screens in Figma, turning them into clickable prototypes, and checking them with real users before engineering starts building.
What is the difference between UI and UX design?
UX design is about how a product works for the person using it: the flows, structure, and decisions behind each task. UI design is about what they see and touch: layout, type, color, components, and motion. The two depend on each other, so we design them together, with research and flows first and the visual interface built on top of them.
What is a design system and when does a product need one?
A design system is a reusable, documented library of components, styles, and rules that design and engineering both build from. A product usually needs one once several people or screens start producing inconsistent versions of the same buttons, forms, and patterns. We build components once in Figma and document them in Storybook, so the team shares a single source of truth.
How is usability testing done before development?
Usability testing before development means giving real users a high-fidelity prototype and watching whether they can complete key tasks. We run these tests with tools like Maze, note where people hesitate or fail, and revise the flow. Because nothing has been coded yet, fixing a confusing step costs a design change rather than an engineering rework.
Can you improve one flow without redesigning the whole product?
Yes. A focused UX pass can target a single flow, such as onboarding or checkout, without touching the rest of the product. We research how that flow is used today, redesign and prototype it, and test it with users. Larger engagements extend the same approach to branding, prototypes, and a full design system.